Pure Yoga • 09.15.08
Pure Yoga, possibly the largest yoga studio in New York City, had a reputation even before it opened. Housing 6 studios, 80 classes a week of every imaginable kind of yoga, it’s an emporium not unlike Equinox, the zen central for work-out-aholics.
Its’ simple beauty is breathtaking. The well placed wood works, creamy colors, and babbling water fixtures, evoke calmness and balance. It’s not just classes offered here, clients can drink tea and graze peacefully in a central lounge, that is more than 10x the size of my two bedroom. They’re also personally assessed by experienced yogis who help them create a customized development plan. When it finally is time to go to class, mats are laid out with geometric precision, a puffy towel and cork block greet each practitioner. It’s 5-star luxury for a reasonable (Manhattan) membership price $140 /mo and $95 activation fee…. Activation fee, I hadn’t heard that in years, not since I signed up for Equinox.
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